Meet Ellie
I’m Elham — a fashion designer, creative coach, and artist driven by the power of transformation through style.
After earning my Bachelor’s in Fashion Design, I pursued two Master’s degrees — in Art Research and Women’s Fashion Design — at an Italian–British university known for merging classic artistry with modern innovation.
My career began in couture, designing for BAFTA and Oscars red carpets as part of leading London fashion houses. But the deeper I went into fashion, the more I realized that real beauty isn’t just seen — it’s felt.
That led me to study psychology and coaching, exploring how style, confidence, and emotion intertwine. I began helping clients reconnect with their essence through what they wear — blending aesthetics with emotional awareness.
That philosophy became the foundation of London Style Clinic, which I co-founded with Ayla — a space where style is deeply personal, intentional, and transformative.
Meet Ayla
I’m Ayla — a stylist whose love for fashion started long before it became a career. Even while pursuing a PhD in Criminal Law and building a successful profession as a lawyer in the oil and gas industry — a path I continue today — fashion has always been my truest form of self-expression.
Drawn to creativity and elegance, I later studied at Central Saint Martins, University of the Arts London, where I refined my eye for detail and developed a deeper understanding of how style can shape presence and identity.
My experience spans from working with renowned creative teams at the Brit Awards and London Fashion Week to helping clients curate wardrobes that reflect who they truly are. I’ve always believed that style isn’t just about what you wear — it’s about how it makes you feel.
Through London Style Clinic, I now bring this vision to life — helping each client find the perfect balance between sophistication, individuality, and confidence.